{"id":39759,"date":"2025-03-27T14:15:33","date_gmt":"2025-03-27T14:15:33","guid":{"rendered":"https:\/\/stella-pss.eu\/?p=39759"},"modified":"2025-04-03T10:04:14","modified_gmt":"2025-04-03T10:04:14","slug":"unlocking-the-value-of-data-sharing-in-stella-with-djustconnect","status":"publish","type":"post","link":"https:\/\/stella-pss.eu\/lt\/unlocking-the-value-of-data-sharing-in-stella-with-djustconnect\/","title":{"rendered":"Unlocking the value of data sharing in STELLA with DjustConnect"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"39759\" class=\"elementor elementor-39759\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f9f5154 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"f9f5154\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-565944e sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"565944e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em><strong>By Reinout Godaert | Researcher | ILVO<br \/><\/strong><\/em><\/p><p><span style=\"font-weight: 400;\">In today&#8217;s digital agricultural landscape, one thing has become increasingly clear: data sharing is essential to keep digital tools accessible and useful for researchers, advisors, the government, etc., but especially for farmers. For all stakeholders, data exchange is key to enhancing productivity, streamlining operations, and improving decision-making. Yet, many questions about trust, ownership and value continue to form barriers for trustless data sharing. At ILVO we have collaborated &#8211; and continue to collaborate &#8211; with many partners across the (Belgian and European) agricultural sector and a theme that keeps recurring is: &#8220;What&#8217;s in it for me?&#8221;. In order to build a futureproof agriculture, these concerns need to be addressed and the benefits of data sharing need to be highlighted.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2bf4f62 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"2bf4f62\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-555a463 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"555a463\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1375243 sc_fly_static elementor-widget elementor-widget-image\" data-id=\"1375243\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"800\" src=\"https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea.png\" class=\"attachment-large size-large wp-image-39761\" alt=\"\" srcset=\"https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea.png 1000w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-600x480.png 600w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-768x614.png 768w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-15x12.png 15w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-370x296.png 370w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-840x672.png 840w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/cloud-digital-icons-link-together-with-other-that-represent-global-networking-business-technology-idea-410x328.png 410w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e2a0a53 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"e2a0a53\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9bced36 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"9bced36\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>The different roles in data sharing<br \/><\/b><span style=\"font-weight: 400;\">In STELLA, a lot of data has to be shared between partners. To ensure a successful data exchange between project partners and Use Case Pilots, it is crucial to identify the different key actors in the STELLA data sharing framework. The European Code of Conduct on Agricultural Data Sharing points out three essential roles:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3cef8f5 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"3cef8f5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52833b2 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"52833b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data originator (or data owner) <\/b><span style=\"font-weight: 400;\">&#8211; These are the individuals or entities that generate or gather the data. In the agricultural ecosystem, the farmer is usually the one who produces valuable data from their daily operations. Farmers are already generating a significant amount of valuable data &#8211; often without even realizing it &#8211; through farm machinery, sensors, or manual inputs. In the STELLA project, it will mainly be the Use Case Pilots collecting data.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Data user <\/b><span style=\"font-weight: 400;\">&#8211; These are the organisations or individuals who receive data from the originators, mostly using it to enhance their products and services. This often includes developers of digital (advisory) tools, agronomic researchers or farm management information system providers. In STELLA this will be the partners that are developing the early warning and detection systems.<\/span><\/li><li style=\"font-weight: 400; text-align: left;\" aria-level=\"1\"><b>Data provider <\/b><span style=\"font-weight: 400;\">\u2013 The entities that supply data to originators or users through agreements. Data providers frequently include laboratories, machinery manufacturers, or input suppliers. They hold valuable information\/data that can be useful for other actors in the agricultural sector.<br \/><\/span><br \/>Differentiating these roles can help in understanding data flows and promoting a collaborative approach to data sharing, where each participant understands the value of contributing and receiving data.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5779fad e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"5779fad\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dc62272 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"dc62272\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-045ee16 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"045ee16\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Multi-faceted advantages&nbsp;<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Most agri-food actors think there are only monetary reasons to start sharing data, but data sharing can become a powerful tool when stakeholders embrace collective benefits rather than focusing on individual perspectives.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1a06246 e-con-full e-flex sc_layouts_column_icons_position_left e-con e-child\" data-id=\"1a06246\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15e8a9d sc_fly_static elementor-widget elementor-widget-image\" data-id=\"15e8a9d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"800\" src=\"https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology.png\" class=\"attachment-large size-large wp-image-39762\" alt=\"\" srcset=\"https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology.png 1000w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-600x480.png 600w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-768x614.png 768w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-15x12.png 15w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-370x296.png 370w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-840x672.png 840w, https:\/\/stella-pss.eu\/wp-content\/uploads\/2025\/03\/clouds-connect-technology-410x328.png 410w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f04c0f4 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"f04c0f4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d103a11 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"d103a11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">There are several co-benefits, for example <\/span><b>improved decision-making. <\/b><span style=\"font-weight: 400;\">By giving farmers access to real-time data from their equipment, they can get better guidance and apply irrigation, fertilizer, and pesticides more precisely. In addition, data sharing can also foster <strong>t<\/strong><\/span><b>echnological advancements.<\/b><span style=\"font-weight: 400;\"> Machinery manufacturers can create smarter, more efficient equipment based on shared operational data. On top of that, it can also help startups and companies to <\/span><b>increase<\/b> <b>market share. <\/b><span style=\"font-weight: 400;\">As, for example, digital solution providers acquire access to more and larger datasets, they are able to provide more creative and efficient solutions for the agriculture industry. Through involvement in data sharing networks, different stakeholders can gain better understandings of agricultural trends, best practices and deeper insights in for example soil conditions. This way data sharing becomes a kind of <\/span><b>knowledge sharing<\/b><span style=\"font-weight: 400;\">. Last but not least, there is <\/span><b>administrative simplification<\/b><span style=\"font-weight: 400;\">. Both businesses and farmers can save time by reducing paperwork and manual input by allowing applications to optimally communicate with each other.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">These benefits combine to create a sustainable and balanced ecosystem where the sharing of data fosters mutual growth.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c15f93 e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"4c15f93\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-09f24a3 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"09f24a3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>Best practices for effective data sharing<\/b><\/p><p><span style=\"font-weight: 400;\">To maximize the value of shared data and to determine the benefits in a specific scenario, for example in a Use Case Pilot in the STELLA project, it is useful to outline the case on paper. It\u2019s always beneficial to establish clear agreements and workflows. Following steps can be taken:<\/span><\/p><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Identify key participants<\/b><span style=\"font-weight: 400;\">: Determine which actors are involved in the data sharing.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Clearly define roles and responsibilities<\/b><span style=\"font-weight: 400;\">:\u00a0<\/span><ul><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Who owns the data and needs to give consent to share it? This is the data originator, often the farmer \/ Use Case Pilot leader.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Which organisations have the data in a database? This is the data provider.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Who wants to use\/needs the data to build\/feed their application? This is the data user or receiver. In STELLA this can be any partner using the data to develop early warning or detection systems.<\/span><\/li><\/ul><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Map the data flows<\/b><span style=\"font-weight: 400;\">: Draw the data pathways to understand how information moves through the system.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Define benefits for each stakeholder<\/b><span style=\"font-weight: 400;\">: Make sure that everyone involved sees tangible value in sharing data, such as monetary compensation, increased market share, administrative simplification, etc.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Establish trust through transparency<\/b><span style=\"font-weight: 400;\">: Clear agreements on data usage and privacy will encourage participation and long-term collaborations.<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65c056f e-flex e-con-boxed sc_layouts_column_icons_position_left e-con e-parent\" data-id=\"65c056f\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c1e4b7 sc_fly_static elementor-widget elementor-widget-text-editor\" data-id=\"5c1e4b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><b>A real-world example<\/b><\/p><p><span style=\"font-weight: 400;\">Imagine a farmer using a farm management system to support him\/her with his\/her daily activities. To optimize fertilizer and pesticide applications, the farmer orders a drone flight to scan his\/her fields. The drone images are sent to a knowledge institute that uses image processing software to produce task maps from the images. These maps can be enriched with additional information such as field-specific data, soil and water analyses. Then these maps are forwarded to the smart machines of the farmer (or his contractor) such as precision sprayers or weeding machines. These machines, in turn, also collect a lot of operational data while executing the task maps, which can be valuable for other stakeholders in the agricultural sector. In STELLA, we\u2019ll see the same kind of data flow, but from UCPs to project partners who will use the data to develop the STELLA PSS.<\/span><\/p><p><span style=\"font-weight: 400;\">This type of interconnected data exchange allows every participant\u2014farmers, researchers, service providers, and manufacturers\u2014to benefit from improved efficiency, sustainability, and profitability.<\/span><\/p><p><b>So everyone benefits?<\/b><\/p><p><span style=\"font-weight: 400;\">Every data-sharing situation is unique: the sector, context and timing determine everything, so there is no easy answer to this question. The agricultural landscape is also dealing with constantly evolving technologies and stakeholder needs differ from case to case. While of course the financial incentives play a major role for every stakeholder, the true value of data seems to be found in the broader, sector-wide benefits such as simplified administration, extra services and better, more accurate advice.<\/span><\/p><p><span style=\"font-weight: 400;\">DjustConnect acts as a trusted platform that enables secure and efficient data sharing within the agricultural sector. By striving for transparency, collaboration, and mutual benefits, DjustConnect helps ensure that agricultural data is used in the best way possible to drive innovation and sustainability. In the STELLA platform, we will build on the same principles to share agricultural data from UCPs to project research partners and the other way around. This way, the STELLA project is 100% complying with the EU rules regarding data and the sharing of it.<\/span><\/p><p><span style=\"font-weight: 400;\">Data sharing is not just a way to get value from your data, it\u2019s an opportunity to build a smarter, more resilient agriculture.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>In today\u2019s digital agricultural landscape, one thing has become increasingly clear: data sharing is essential to keep digital tools accessible and useful for researchers, advisors, the government, etc., but especially for farmers<\/p>","protected":false},"author":2,"featured_media":39760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":28,"footnotes":""},"categories":[136,138],"tags":[],"class_list":["post-39759","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-project-news"],"_links":{"self":[{"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/posts\/39759","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/comments?post=39759"}],"version-history":[{"count":0,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/posts\/39759\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/media\/39760"}],"wp:attachment":[{"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/media?parent=39759"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/categories?post=39759"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stella-pss.eu\/lt\/wp-json\/wp\/v2\/tags?post=39759"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}